2026-09-15 · Fuente:SiliconANGLE

The marketing technology startup, officially Cooper Square Technologies Inc., landed a Series D jointly led by Sequoia Capital and Kleiner Perkins, with Lightspeed, Khosla Ventures and others participating.
Profound, the marketing technology startup formally incorporated as Cooper Square Technologies Inc., has raised $180 million in a Series D round that values the company at $1.8 billion. The investment was announced on Tuesday and was led jointly by Sequoia Capital and Kleiner Perkins, two of the most prominent firms in venture capital.
A sizable syndicate of investors joined the round alongside the co-leads, including Lightspeed Venture Partners, Khosla Ventures, Saga Ventures, Evantic and South Park Commons. The breadth of the participating group reflects sustained investor interest in tools that sit at the intersection of enterprise marketing and the fast-growing layer of AI-powered services.
Profound's offering addresses a problem that has emerged as AI platforms reshape how people find information online: keeping brands visible inside AI services. The company helps business customers boost how their brands appear in AI-driven environments, a discipline that marketing teams are beginning to fund as conversational systems mediate a growing share of consumer and business research. For brands, the stakes are concrete: if an AI assistant answers a purchase-related question without mentioning them, they may never enter the consideration set at all.
The new capital gives Profound substantial runway at a moment when marketing budgets are starting to shift toward AI-related channels. For its backers, the thesis is straightforward: brands will keep spending to understand and improve how major AI services depict their products, and Profound has built its business squarely around that demand. With Sequoia Capital and Kleiner Perkins jointly at the top of its cap table, the startup now carries the backing of two venture firms long associated with category-defining enterprise software bets.
Etiquetas: Profound · Cooper Square Technologies · Sequoia Capital · Kleiner Perkins · AI Search Visibility · Series D
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